Audiences & Instituations

Bauer

Bauer Publishing group http://www.bauer.co.uk/



The Bauer Publishing Group was founded in Hamburg 1875 by Johann Bauer. Under the management of four generations of the Bauer family, The Bauer Publishing Group has grown from its humble beginnings as a printing house into a worldwide publishing empire comprising 282 magazines in 15 countries and annual turnover of 1.79 billion Euros.

Magazines endorsed by the company:

• Bella
• Take a break
• Eat in
• That’s Life
• TV choice
• Twist

These magazines are mostly based on TV soap dramas and gossip so is mainly aimed at older women and young girls.

IPC

IPC Media http://www.ipcmedia.com/



IPC Media is a leading UK consumer magazine publisher. They claim “Almost two in every three UK women and over 44% of UK men read an IPC magazine.” That's almost 26 million UK adults.

Magazines endorsed by this company:

• NME
• Wallpaper
• Nuts
• Motor Boats Monthly

These cover a broader range of topics. Both niche and mainstream magazines that appeal to readerships consisting a variety of people for example NME appeals teens, Nuts appeals to male young adults and Motor Boats Monthly appeals to middle-aged and older men.

BBC

BBC magazine http://www.bbcmagazines.com/



BBC is a very well known broadcaster, known for their BBC channels and radio stations. But they also have many magazine titles to their name

Magazines endorsed by this company:

• BBC History Magazine
• Doctor Who Adventures
• CBeebies Weekly Magazine
• Top Gear

Like IPC publishing BBC magazines are aimed at a variety of people. Also some magazines have a television program to directly relate to the magazine. This is a good example of how a company can use many forms of media for one thing.